Do you know who is George Lucas?
He is the man who created Star Wars. His Star Wars earned him the loyalty that lasted for decades.
Star Wars was released on 25 May 1977 by 20th Century Fox.
But what is special about Star Wars? Well, no one was expecting this low budget movie to be a hit.
George Lucas' creative and innovative ideas, and his works was soon recognized and became popular in the industry.
But of course, success often comes with hardships and setbacks. He too is no exception and he faced many rejections and sacrificed many things.
In 1971, Universal Studios agreed to make George Lucas' films American Graffiti and Star Wars but Star Wars was rejected at an earlier conception stage. It was only because Alan Ladd, Jr. at Fox Studios liked American Graffiti that he forced through a production and distribution deal for the film. Lucas waived his up-front fee as director and negotiated to own the licensing rights—rights which the studio thought were nearly worthless because no one would have know the success of Star Wars was not just in the film industry but it also hit the street of the younger generation who love the Star Wars' games, toys and collectibles. This decision earned George Lucas hundreds of millions of dollars, as he was able to directly profit from all the licensed created for the franchise. It was also because of the success of Star Wars, Century Fox was saved from its financial difficulty.
